Cougs for Census
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MEET THE TEAM

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KENDALL HOY

SACRAMENTO, CA | SENIOR | PUBLIC RELATIONS 
TEAM LEADER + RESEARCH LEAD, she/her/hers
​I joined the team because I love market research and developing strategy. I’m excited to work with this team and challenge myself in the process! I am also a member of Chi Omega and currently intern for the @WSUPullman social media team. 

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SAM SCHMITKE

KENT, WA | SENIOR | PUBLIC RELATIONS 
ENGAGEMENT COORDINATOR, she/her/hers
I joined the team because I wanted to challenge myself and to feel like I’ve expressed myself fully as a student. I got my position because I worked over the summer for the Port of Seattle at the Sea-Tac airport where I created an entire event called the Taste of the Region. I also have three dogs, two sisters and a fish.

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BAILEY MAYKOVICH

MONROE, WA | SOPHOMORE | PUBLIC RELATIONS 
CREATIVE COPY DIRECTOR, she/her/hers
 I joined the team for the opportunity it gave me to create meaningful relationships with fellow students and faculty members as well as push me to grow towards becoming the professional I hope to be. I am involved in other leadership roles through my sorority as well as within the Murrow College. Outside of coursework I love spending free time hiking or enjoying the outdoors.

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SHANE PETRUS

HONOLULU, HI | JUNIOR | PUBLIC RELATIONS 
ART AND GRAPHIC DIRECTOR, he/him/his
I joined the team because I love developing creative content! I wanted to become more involved within the Murrow College, and I felt that representing WSU in the Bateman Competition was perfect for me! I also dedicate my time to volunteer work with Circle K International, I work as a marketing intern for the Carson College of Business and I do freelance design!

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Chelsea newman 

SPOKANE, WA  |  STRATEGIC COMMUNICATION 
FACULTY ADVISOR, she/her/hers
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​​Chelsea is a clinical assistant professor of strategic communication at The Edward R. Murrow College of Communication. She feels privileged to advise an incredibly high-achieving student team as they compete in the PRSSA Bateman Competition each year, and believes there are few opportunities that will prepare students for a successful career in strategic campaign planning as this competition does. Chelsea is also a Murrow College alum and a forever Coug!

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JANELLE GUTHRIE, APR

FELLOW PRSA | OLYMPIA, WA  |  STRATEGIC COMMUNICATION 
PROFESSIONAL ADVISER, she/her/hers

Janelle is the Communications Director for the Washington State Department of Corrections. She has more than 20 years of experience, working in public affairs and strategic communications leadership roles for state agencies, the Attorney General's Office, the state Legislature, Microsoft and the Washington State Grange. A graduate of The Edward R. Murrow College of Communication, Janelle is honored to support this innovative and hard-working team in the PRSSA Bateman Competition.

"this campaign has the ability to unify, empower and enable our community to make changes that will have a lasting impact for many years to come"

- Kendall Hoy, Team Leader 

THE BATEMAN COMPETITION

The Public Relations Student Society of America’s Bateman Case Study Competition allows students to gain experience by asking them to implement a campaign for that year’s client. This year, the PRSSA is partnering with the US Census Bureau to launch a campaign to bring awareness about the 2020 US Census. 

We are a team of four competing in the 2020 Bateman Case Study Competition on behalf of Washington State University. We will be competing against over 60 other universities to launch the most comprehensive campaign. 

ABOUT THE PRSSA 

The Public Relations Student Society of America is a national organization made up of over 10,000 students and advisors. There are currently chapters located across America, in Argentina, Colombia and Peru.
​Over 300 chapters exist today.

The goal of the PRSSA is to offer students the resources needed to grow into the professionals they aim to be. Through internship listings, competitions, awards and leadership opportunities, the PRSSA offers students an avenue for professional development.
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#Cougscount

Thank you for visiting Cougs for Census, a community-wide initiative dedicated to the promotion, awareness, and education on the United States Census. 

For more information, please contact the team at cougs4census@gmail.com, or contact our Faculty Advisor Chelsea Newman at newman6@wsu.edu. 
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  • Home
  • About
  • Why Census
    • For Students
    • For Residents
    • How to Count
    • Take the Pledge
  • Events
  • Blog
  • Contact
    • Press Releases
    • Media Toolkit